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The BUSINESS FOR MAKERS Blog

  • 30+ Craft Show Essentials

    by Scott Chervitz
    It’s that time of year again: plants are starting to bloom, shop doors are open to let in the breeze, and woodworkers are gearing up for craft sho...

  • Contactless Payment Explained

    by Scott Chervitz
    CONTACTLESS PAYMENT EXPLAINED Trips to the grocery stores or retailers in 2020 would have been unrecognizable in 2019. The COVID pandemic changed ...

  • 3 T-Shirt Printing Methods Explained

    by Scott Chervitz
    Custom t-shirts were a $3.8B global market in 2020, and expected to grow to $8B by 2028 according to Grand View Research *, as they continue to be...

  • Marketing Your Woodshop Merch Store in 2023

    by Scott Chervitz
      While this was written for 2022, the principles still hold true for 2023. If you prefer to listen to the February 2023 BUSINESS FOR MAKERS podca...

  • Writing A Basic Business Plan for your Garage Woodshop

    by Scott Chervitz
    You think you might want to take the leap someday.  You can’t do it today, but how do you lay the foundation so that in the future there is a sust...

  • Shirts with Your Logo Make Life Unbearable

    by Scott Chervitz
    Do you have a T-shirt with your logo on it? Maybe as a uniform at your shop or just something to wear at a tradeshow? Branded T-shirts are great w...

  • Using Your Notes App to Manage Your To-Do List

    by Scott Chervitz
    The humble to-do list doesn’t just have to be the honey-do list -- it could be so much more! ...Did we lose you? We know, you’re asking, “why woul...

  • Make One Link Do the Work of a Dozen. Hack the Link in Your Bio to Bring Your Internet Brand to One Place

    by Scott Chervitz
      Social media is not meant to be social marketing. Believe us, social media definitely is part of any basic marketing strategy. But Instagram is,...

  • Why You Should Switch to a Digital Business Card (+9 New Uses for Paper Business Cards)

    by Scott Chervitz
      The business card has been ubiquitous for more than a hundred years. You probably have some tucked into your wallet right now. They’re great fo...

  • Use A Content Calendar to Turn Posts Into Sales

    by Scott Chervitz
    What came first, the chicken or the egg? What came first, the cutting board, or the video of you making the cutting board? The reality is you are ...

  • The Art & Science of Pricing Your Work

    by Scott Chervitz
    Every seller knows the precarious job of pricing. We imagine there is a special, magic number out there for each product that perfectly balances a...

  • 5 Kinds of Hashtags for Woodshops, and How to Use Them

    by Scott Chervitz
    Using the right Instagram hashtags can help you extend your reach, engage your audience, boost your brand, and make the Instagram algorithm work f...